Y.CO has entered into a long-term strategic partnership with Vector Martini Racing.
The new partnership is part of a far-reaching strategy to bring the superyacht and powerboating lifestyles closer together, and the focus will be on the marine media, lifestyle and entertainment opportunities centred around the Vector range of powerboats and performance yachts.
Vector, the British powerboat racing team and global manufacturer of high performance powerboats and performance yachts, in partnership with Martini®, the Italian vermouth and sparkling wine brand, that recently announced the creation of the Vector Martini Racing team.
As an official sponsor the Y.CO logo will appear on the V40 powerboat and collaterals for the entire racing season.
Y.CO will also host the Martini Terrazza at the Monaco Grand Prix, taking place from 22-25 May 2014.
At the Terrazza, a high speed experience in the stunning new VMR V40R will be on offer for guests.
In addition, one Y.CO client will have the chance to join an iRace Pro crew in a stage of the 2014 Venture Cup, said to be the world’s toughest powerboat endurance race, running from London to Monaco over two weeks in June.