A new XK sports car alongside a C class Jaguar from the 1950’s in the Mayfair show room of Stratstone the up market car dealership, hand made chocolates and single malt whiskies from the Keeper of the Quaich what on earth is the connection to Superyachts?
The answer is the London launching of the new Charter Portfolio from Ocean Independence. This new full colour hardback book is full of ideas on where what and when to charter.
Some of the industry top names were on hand to fly the flag and meet and greet and managing director Nick Dean gave thanks to them all in his welcome speech.
If the Portfolio was the nights Oscar winner then the C Class Jag from Speedmaster now worth over £2 million was the best supporting act. Champagne from Billecart Salmon flowed, Demarquette chocolates were delicious, the food prepared by the London Kitchens was excellent and beautifully served while the lady dishing out the scotch held on to the bottles as if she were paying for every single glass. As we never got to taste it we will not say who she represented!
The goodie bag at the end contained a copy of the Portfolio and a jolly good read it is too, the promised samples of chocolates failed to make it into our bags but we did get the leaflet explaining what it was that someone obviously pinched from our bags! But the real prize inside the bag was a novel pack of playing cards with the complements of Ocean Independence our hosts for the evening.
Not just any old pack of cards oh no! This is the perfect pack for the yacht spotting card players among you. The cards offer both information and fun each having details of yachts in the fleet printed on them.
If you would like to get your own pack then write nicely to Amanda Thibaut at Ocean Independeance and tell her that Frances and Michael Howorth told you about the playing cards on this news site
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What a creative marketing genius that is! I’m sitting on my desk here in some tiny island off the coast of the Andaman Sea here in Thailand and I am already trying to imagine the benefits of replicating that idea, if I may, here. Perhaps a shared profit for my yachts, eh?