Russian clients seeking superyachts to buy have been increasingly active in recent years and it’s essential that they are able to access current and comprehensive information on the luxury yacht market. Now Fraser Yachts announced the launch of a comprehensive new web site, www.fraseryachts.ru, developed exclusively for their Russian clients around the world. The site constitutes the first Russian web portal in the world to be developed by a major, international luxury yacht brokerage company.
The firm has offered Russian versions of it’s brochures for a number of years and has recruited a number of Russian-speaking brokers and staff to look after the growing business from the region.
The company said, ”Whilst clients are international by nature and often multi-lingual, it’s entirely appropriate to offer our services and information in Russian”.
They added, “A company that puts its clients first should at least be able to speak to them in their own language. Our clients from Russia have yachts under construction, under management and for sale and charter; we’re now in an even better position to meet their needs”.